We NEVER Use: Chemical preservatives, Synthetics, or Filler Ingredients
Go Beyond Pampering: Organic Food & Beauty are Key to Your Well-Being
Our skin is not just a pretty façade – it’s the body’s largest and most sensitive organ. It’s no wonder many medications are administered topically (eg, nicotine and birth control patches, ointments, and some anesthetics). Any product placed on your skin is absorbed within 26 seconds into your bloodstream.
Our health and well-being are put on the line daily. We are exposed to carcinogens as we sleep, eat, shower, apply makeup, commute, work, and do everyday chores. Some hazards we cannot always avoid, but we do have control over many things in our lives by making informed choices. By choosing organic whenever possible we're shielding ourselves and our families from hazardous chemicals and possible health problems.
You already know that organic food is better than conventional because it is free from pesticides, herbicides, fertilizers, antibiotics, etc. that are toxic to our bodies. Research has shown that organic food is a lot wealthier in nutrients than conventional food. So is organic skincare! No toxins, more nutrients!
Certified organic ingredients must be:
- grown without the use of chemicals
- free from GMOs
- extracted through mechanical methods and without chemical solvents
What we use in our skin care:
That's it! Just pure, organic and simple stuff – all we need for healthy and lasting beauty.
What we DO NOT use in our skin care:
Questions? We’ve got answers!
Are chemicals really so dangerous and scary? First off, we're not anti-science-- thank goodness some life-saving chemicals exist! We just strongly believe that synthetic chemicals DO NOT belong in beauty or food products. According to the latest published data, almost 80,000 synthetic chemicals exist today, and many are used in skincare. Lots of poorly researched chemicals are still in use today without sufficient safety data, while every day new disturbing facts emerge linking "approved as safe, non-toxic" chemicals to chronic health problems. Many synthetic chemicals are also not biodegradable. They pollute the environment and kill wildlife while also being tested on lab animals. We do not mean to scare anybody-- merely to inform of potential risks that you should know (and that many manufacturers do not want you to know). It's up to you to decide what to do with this knowledge.
Do natural and organic ingredients in the formula offset preservatives, emulsifiers and other synthetic chemicals? No! Although it's great when companies attempt to use more natural and organic ingredients under consumer pressure, synthetic ingredients are not neutralized or altered by the presence of good ingredients. Even if all the components are organic or natural, the addition of synthetics can still pose health risks.
Do organic and natural ingredients perform less well than conventional ingredients? Not at all! Today we are able to tap into an extensive body of scientific research and hundreds of years of empiric evidence testifying to the effectiveness of plant-based ingredients. In fact, most chemicals are synthesized as cheap replacements for more effective, less harmful organic & natural ingredients. "Performance" as described by manufacturers usually refers to an unnaturally long shelf life, immediate absorption (mainly due to high water content), elaborate synthetic fragrance and foaming capabilities -- which has nothing to do with skin nourishment, restoration, and protection.
How can I identify real organic products among all the claims and seals? The only way to see if the organic and natural claims have substance is to read the ingredient panel. Many companies use buzzwords such as "Organics", "Organix", "Naturals", "Botanicals" to woo unsuspecting consumers, so look for the USDA seal to confirm certified organic ingredients. As a Beauty Purist you can take control and educate yourself about basic ingredients that are good or bad for you. And we will try to help in every way possible.
Thank you for being a discerning beauty purist!